Limited schedule of planned Legoland park raises questions
That philosophy seems to apply to its operating schedule after it opens Oct. 15.
Legoland Florida will be open from 10 a.m. to 5 p.m. and will be closed on Tuesday and Wednesday, in glaring contrast to the seven-day, late-night schedules of the established theme parks in the Orlando area.
The attraction had not yet released the operating schedule when it began selling annual passes at a discount. The discount ended April 30, but spokeswoman Jackie Wallace said the attraction has not received any complaints from buyers about the schedule.
Legoland Florida will follow the same general format as Legoland California, which opened in 1999 and has been successful, said Kim Isemann, director of sales and marketing at the Winter Haven park.
"Once we all got here from our team, we started having conversations with the team in California and tried to see where it would work for us to apply the same model," Isemann said. "We realize in California and Florida, the tourism markets are very different, but we're just going to start the season of 2011 with this type of abbreviated offering schedule and see what type of response we get."
Legoland Florida has posted its schedule only through the end of 2011. Isemann said it is possible the attraction will eventually expand the days or hours it is open.
Walt Disney World and competing theme parks in the Orlando area are open every day, as is Busch Gardens in Tampa. Those attractions generally open at 9 a.m. and stay open until 7 p.m. or later. Disney's Magic Kingdom remains open until midnight on weekends in the summer.
While the other attractions target guests of all ages, Legoland has a more narrow prime audience -- children ages 2 through 12 and their parents. Isemann said the 5 p.m. closing time reflects that reality.
Legoland's 2011 schedule includes built-in exceptions. Legoland will be open Tuesday and Wednesday for its first two full weeks, during the week of Thanksgiving and for the final two weeks of December. That means eight closed days in 2011.
The attraction will stay open until 6 p.m. on the Thanksgiving weekend and until 7 p.m. the last six days of the year.
Isemann said Legoland Florida, like the California park, will expand its operating schedule during spring vacation periods and in the summer.
Legoland Florida's abbreviated schedule has drawn mixed reactions from tourism experts. Some have raised the prospect of tourists driving from Orlando to Winter Haven on a Tuesday or Wednesday only to find a closed attraction.
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Isemann said Legoland Florida, like the California park, will expand its operating schedule during spring vacation periods and in the summer. Legoland Florida's abbreviated schedule has drawn mixed reactions from tourism experts.

It's like golf writer Jeff Shain told me earlier this week when comparing Tiger to his contemporary Phil Mickelson. Shain said — and I'm paraphrasing — fans loved Tiger because of his golf game, but they loved Phil for being Phil.
Legoland Florida will be open from 10 am to 5 pm and will be closed on Tuesday and Wednesday, in glaring contrast to the seven-day, late-night schedules of the established theme parks in the Orlando area. Though Legoland Florida posted the operating
We've seen the weather report and we've seen today's speedway schedule. Something's gotta give, right? Live in Florida long enough, you learn certain things, such as this: When they say "60 percent chance of rain," they mean 100 percent.
Pete Blottman, a forecaster for the National Weather Service in Melbourne, said storm and rain activity is expected in the coming days. "It looks like things could start improving this weekend," Blottman said. However, from a weather standpoint,
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